Fruit Trade Congress

The main themes of the Fruit Trade 2025 business programme are mineral nutrition, digitalisation and sustainable use of resources. Together with the strongest experts from the fruit growing industry, we will be exploring technologies and assessing the future. We will explore technologies and assess development prospects. You will receive valuable advice on how to avoid cherry fruit cracking, as well as pear, cherry, apple and grape cultivation. Mechanical harvesting, fertilisation and pruning themes will be covered too. In a special session ‘Start-ups and Innovations’ experts will share the results of experiments in farms, the efficiency of robotic sprayers in vineyards and orchards, as well as the application of digital technology. Join us in our immersion into a world of fresh solutions and knowledge!

Also, together with the exhibition partners, we have found a great time-saving solution: direct deliveries of your products to retailers directly from the exhibition are waiting for you. A special ‘BUYING’ zone is organised for this purpose, where category managers for fresh fruit will work on 18 and 19 February. Come at convenient time during the two days of the exhibition and discuss terms of supply.

The 2024 business programme consisted of 20 sessions from industry leaders. Strong experts covered topics from digital monitoring to soil moisture stabilisation and growing innovations. The secrets of success in the panel sessions were shared by: Tim Akimov, August Company, on the topic: ‘resistance to pesticide resistance: causes, characterisation, ways of prevention and overcoming’, as well as the specialists of “PLAWI-Service” who provided information on topics from organisation of management and operation of fruit storages to control over the viability of apple fruits from the orchard to realisation, and Irina Salatina, representative of Kreuzmayr Maschinenbau GmbH company, revealed fruit processing technologies and market trends. Association ‘Strawberry pirates’ presented 7 components of the berry business success, and the head of the planning and financial department of ‘Sady Baksan’, Mikhail Skripachev shared the subtleties of passing the audit of trade networks.

Negovan Krsmanovich, technologist of the company ‘ECHO-Rus’ together with Prof. Franz Stampar, held an in-depth session on the topic: ‘Apple thinning: a practical approach’. Prof Ananie Pesteanu online broadcasted the topic: ‘Innovations in cherry cultivation’. in which he paid special attention to modern varieties and rootstock combinations and crown formation. Igor Bugorsky, deputy General Director of the group of companies ‘Fragaria’ together with Dejan Miladinovic, owner of the nursery ZZ ‘Euro duo-kalem’ spoke in detail about the economics of cherry cultivation and its prospects in the Russian market.

Syngenta panel discussion in which Irina Shulipina, Syngenta marketing manager, Alexei Larin, brand expert of ‘Liberty Island’, Dmitry Bobkov, CEO of ‘Alma Production’, and Nikolay Shipulin, founder of RASSVET farm, shared their practical experience and took us into the world of apple branding and packaging.